Natural makeup is great for your complexion. It’s becoming a popular choice among people with an interest in healthy skin, and the ingredients are all to credit for. Although not every synthetic ingredient is bad, and not every clean ingredient is amazing for you – you can find the right beauty brand that resonates with you and helps your skin the most.
Nonetheless, it’s vital to bring awareness to beauty fanatics to upgrade their makeup collection with clean products for healthier skin. Even if it’s only buying one product to start.
Here’s a run-down on what these clean beauty companies stand for, including what earth-based ingredients can do for any skin type.
ILIA
The natural beauty brand ILIA uses safe formulas to protect and revive your skin to achieve a natural, radiant glow. The brand uses SPF to protect skin from harmful free radicals from the stressors of the environment. SPF makes the product last longer on your skin when exposed to sunlight, and it won’t melt. This organic company uses carefully curated ingredients that are 100% organic and free of all chemicals.
Secondly, ILIA beauty products are cruelty-free, as well as gluten- and dairy-free. It guarantees hydration and a brightened look with its makeup products that awaken dull skin. Clean ingredients include hyaluronic acid (to hydrate and moisturize the skin) is found in lip products, including their lip mask. Jojoba oil is in their concealers to reduce dryness and give a natural glow. Arnica, an herb known for reducing inflammation, is in their eye primer to reduce puffiness.
RMS Beauty
RMS Beauty‘s mission is to influence women to choose a lifestyle driven towards anti-aging and living a long, beautiful life. The beauty brand RMS Beauty uses raw and natural ingredients closest to its natural form. Most importantly, it is free of chemicals such as parabens or GMO.
Ingredients include Jojoba oil, a product that helps the skin to protect and heal from external toxins, with anti-inflammatory properties to reduce redness. Jojoba oil is rich in antioxidants which hydrate the skin and is in many of their lip products. Rosehip Oil is hydrating and anti-aging; it increases collagen that firms and smoothens the skin and is in their foundations. Furthermore, Rosehip oil is full of vitamin C to brighten any skin type. Their eyeshadow contains Vitamin E, which helps protect the skin from the damaging effects of free radicals. It is an antioxidant that smoothens the skin.
Juice Beauty
A unique, clean brand that truly represents its name, Juice Beauty uses juice-based ingredients directly derived from plants, which are the least harmful ingredients for human skin. These ingredients include an aloe leaf, hyaluronic acid from vegetables, and rose powder. Aloe leaf juice is rich in glycoproteins which can improve skin hydration and natural moisture.
Hyaluronic acid derived from vegetables helps to plump and hydrate the skin naturally –– and is a vital ingredient in their liquid foundations. It’s also found in Rose powder, which is a pigment that is an alternative to synthetic or artificial dyes and is in their red and pink lipsticks.
Juice Beauty avoids unacceptable ingredients such as synthetic fragrances, parabens and does not test on animals. All of their makeup products are vegan, include plant pigments, and are free of synthetic dyes. Juice Beauty uses an organic base of botanical juices, powders, and waxes in their makeup products.
Kosas
Kosas uses clean beauty from the curated pigments to the weightless texture of the chemical-free formula. Free of parabens, petroleum, aluminum, sulphates, talc, and more. Clean ingredients include jojoba oil, which soothes the skin in their liquid foundation, rosehip oil which balances the skin, avocado oil which hydrates and moisturizes, and red raspberry oil, which repairs the skin.
Shea butter is a common ingredient among the beauty line to smooth and soften the skin and is included in their lip and cheek products. Similarly, grape seed oil is in their blush and highlighter that works as an anti-inflammatory to reduce puffiness.
Lastly, Marula oil is an antioxidant that helps protect the skin against free radicals (atoms that cause aging), which is also included in their cheek products.
Tarte
Tarte believes in using organic ingredients to amplify makeup’s ability to be good for your skin. As a result, they use naturally-derived ingredients from plant extract and fruits that exclude chemicals such as parabens, phthalates, sodium lauryl sulphate, triclosan, or gluten. This popular organic brand prioritizes finding worldwide natural ingredients that are clinically proven, effective and long-wearing. Their makeup includes a variety of gorgeous colours and pigments that benefit your skin by hydrating with natural oils in each ingredient.
Their Amazonian Clay powder blush’s key ingredient is nature-based with long-lasting pigment that balances skin colour. The BB-tinted SPF moisturizer also features amazonian. It’s infused with Vitamin E and Vitamin A, an anti-aging mineral and antioxidant. The chamomile extract is an anti-inflammatory to moisturize dry skin with its essential oil.
Wrapping up
What’s risky about using drugstore brands is that the chemicals may not be a concern now, but they can cause skin conditions in the long run. Usually, the fragrance or synthetic chemicals like parabens or sulphates age the skin. That’s why it’s important to wear sunscreen under your makeup if it’s not already in a product’s formula to reap the anti-aging benefits. Know what you’re putting in your skin to help it instead of risking it!